✨About Happy Tartan® | Scottish Tartan Fashion, Colourful Clothing & Creative Heritage✨

Heritage Meets Modern Style

✨ About Happy Tartan® | Scottish Tartan Fashion, Colourful Clothing & Creative Heritage

Welcome to Happy Tartan® — a bold, bright fashion brand born in Scotland, woven with joy, and rooted in creative freedom. From colourful tartan designs to storybook characters and community-inspired collections, Happy Tartan® is more than clothing — it’s a celebration of life, heritage, and self-expression.

🧵 The Story Behind the Brand

Happy Tartan® began with a simple idea: to create tartan that makes people smile. For years, traditional tartans have told stories of clans, places, and people. But what if tartan could also tell the story of happiness, friendship, and creative colour?

Founded on the Isle of Bute by Scottish designer and artist Nicola Jones, Happy Tartan® brings a fresh twist to a centuries-old tradition. It began with sketchbooks full of colour, digital fabric samples, and a love for storytelling. Nicola envisioned a modern tartan brand that fused Scottish textile heritage with vibrant new design — one that was fun, meaningful, and full of heart.

Each tartan in the collection is carefully designed to reflect a place, a mood, or a moment. Whether it’s the dreamy blues of the Bute Sky Tartan® or the soft pinks of the Islay Sky Tartan®, every pattern is unique — like a wearable piece of art.

👩🎨 About the Designer: Nicola Jones

Nicola Jones is a multimedia artist, storyteller, and community creator based on the Isle of Bute, Scotland. With a background in digital design, children’s writing, and creative brand development, Nicola brings more than two decades of experience to her work.

Driven by a love for Scottish identity and culture, she blends artistic playfulness with meaningful purpose. Nicola’s work spans across clothing, character design, writing, and charitable projects. Her mission is simple: to inspire joy, build connection, and support future creatives through her brands.

Nicola is also the founder of Threads of Kindness™, the charitable strand of Happy Tartan®, which supports youth arts, creative education, and community-led projects throughout Scotland.

🌈 What Happy Tartan® Stands For

At its core, Happy Tartan® is about being unapologetically yourself. We believe fashion should be fun, expressive, and inclusive. Our designs are playful yet purposeful, bold yet balanced. Every piece is made with care — not just for the person who wears it, but for the culture and creativity it represents.

We honour the past by celebrating Scottish tartan traditions, and we step boldly into the future by reimagining tartan for a new generation. Whether you're a Highland dancer, an artist, a storyteller, or simply someone who loves colour, you’re welcome here.

We value:

  • Creativity and originality

  • Joyful expression through fashion

  • Scottish cultural heritage and local inspiration

  • Thoughtful, ethical design

  • Supporting youth, art, and community projects

🌍 Community, Characters & Creativity

Beyond the clothing, Happy Tartan® is home to a growing universe of cartoon characters known as the Happy Tartan Girls. Each girl wears her own tartan, has a unique personality, and stars in a storybook that shares a positive message. These characters represent the spirit of the brand: adventurous, colourful, brave, and kind.

The brand also supports creative learning through fun packs, subscriptions, and collaborations — always with a focus on making art, fashion, and storytelling more accessible to young people and schools across Scotland.

Explore more about the story behind the tartans at the Scottish Register of Tartans, or discover the beauty of the Isle of Bute through Visit Scotland, where many of our designs find their roots.

🤝 Join the Happy Tartan® Movement

Happy Tartan® is just getting started, and you’re invited to be part of the journey. Whether you're here to shop, read, wear, or support — your presence matters. Follow us on social media, tag us in your photos, and let us know what tartan means to you.

Want to support creative youth projects in Scotland? Explore our charity side at Threads of Kindness™, where fashion fuels good.

Thank you for visiting — and remember, the world looks better in colour.

The day Nikki created the tartan was exactly like this ⬇️⬇️⬇️

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Threads of Kindness

At Happy Tartan®, we believe in weaving more than just vibrant designs—we're weaving a legacy of support and creativity within our community.


✨ Support That Gives Back | Happy Tartan® Gives 5% to Culture & Creativity

At Happy Tartan®, we believe fashion should do more than look good — it should do good. That’s why 5% of every sale goes directly toward two incredible causes that keep creativity and culture alive:

🎯 Highland Dance Support

We proudly support the elegance, athleticism, and cultural heritage of Highland Dance. Your purchase helps aspiring dancers access opportunities, compete, and carry forward this iconic Scottish art form for future generations.

🎨 Arts, Youth & Media Projects

We invest in creative programs that empower young people to explore their talents. Through youth arts and media initiatives, we help build confidence, expression, and new paths in creative industries. These projects focus on inclusion, access, and positive change.


💫 Powered by Purpose: The Happy Tartan Girls

This giving spirit is at the heart of our Happy Tartan Girls — a colourful crew of characters who represent friendship, confidence, and cultural pride. Each girl wears her own tartan and stars in storybooks designed to spark imagination, creativity, and kindness.

They’re more than just cartoons. They stand for everything we believe in: that tradition can be playful, fashion can be empowering, and creativity can change lives.


🧡 Every Purchase Makes a Difference

When you shop with Happy Tartan®, you’re not just wearing something joyful — you’re helping fuel the future of Scotland’s creative and cultural community. Together, we celebrate heritage, support youth, and create real opportunities.

Thank you for being part of the Happy Tartan® movement.
Your purchase supports creativity, kindness, and tradition.

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✨About Happy Tartan® | Scottish Tartan Fashion, Colourful Clothing & Creative Heritage✨